Sony Interactive Entertainment plans to accelerate the release of its first-party games.
In a report released on Friday, the firm said more frequent and higher quality exclusive titles will be key to its future success amid increased competition in the marketplace.
“Competition from onlinePC gamesand players from other industries is expected to continue to intensify,” the company wrote.
to continue growing thePlayStationbusiness, “SIE intends to make proactive investments to reinforce content IP, and work to raise brand value, foster communities and user engagement, while enhancing direct to consumer services that get closer to users”.
Sonycontinued: “To reinforce content IP, SIE will accelerate the enhancement and rollout of its portfolio of exclusive PlayStation titles.”
Enhancements to its games will be achieved by“introducing new technologies in speed, haptics and sound”withPS5, while strengthening its use of data analysis will help the company “get closer to what motivates users” and “improve usability”.
Sony is committed to making“big, spectacular experiences with story and characters at the core”, according to PlayStation Worldwide Studios bossHermen Hulst, but thesetriple-A games take years to makeand require workforces of hundreds if not 1,000s to produce.
One means of Sony speeding up the release of first-party games is through increasing its development capabilities.
Sony’s report signalled the company isopen to purchasing more games companiesto bolster its Worldwide Studios association, which consists of 14 development houses following 2019’s acquisition ofInsomniac Games.
In July it was claimed that Sony was weighing up a bid for Leyou Technologies, the owner ofWarframestudioDigital ExtremesandGears TacticsdeveloperSplash Damage, althoughTencentsubsequentlyentered exclusive talks to acquire the company.
“SIE plans to provide content for a variety of game genres and formats, and make advances in unique and immersive interactive experiences such as VR,” Sony’s report said.
It also revealed that the firm will“explore” bringing more first-party games to PCfollowingHorizon Zero Dawn’s recent jump fromPS4to PC.
